Tag: Jargon

We all know how important it is for a business to master great customer and stakeholder communication through all touch points. If your interactions have a positive impact, you’re more likely to create repeat customers and gain access to the ‘holy grail’ of sales: referrals to others. Get it wrong, however, and it won’t matter if your business offers great products and […]

Think you’re being funky and ‘with it’ by using amazeballs, YOLO, and clickbait in your marketing material? Think again.

Far from making the speaker seem knowledgeable and inspiring, business jargon can derail a strategic plan before the meeting is even over.

Is business technology getting you down? Are you spending too much time focused on your internet and telephone needs and not enough time running your business?