Tag: OurDeal

Players in the group buying industry have voiced their optimism that a new code of conduct released to improve daily deals experience for all parties involved.

Australia now has an official group buying code of conduct, designed to boost consumer confidence in the platform and ensure they make informed choices about purchases, and to promote compliance and best practices within the industry.

OurDeal has launched its first smartphone app, which is available for free download by iPhone and iPod touch users.

Mothercare has broken the record for sales on LivingSocial, with over 21,643 vouchers sold in seven days at a total pre-discount retail value of $2.9 million.

LivingSocial is leading the daily deals market in unique browsers terms for the second month in a row, according to the latest Nielsen Netview results.

Groupon Australia has announced it will no longer operate under the Stardeals brand it’s been utilising since February, with all traffic to be redirected through to Groupon.com.au.

Dominating its competitors by enjoying 153,000 more visitors than it closest rival in June, LivingSocial has taken the number one position in the competitive daily deals market.

LivingSocial has partnered with British Airways to deliver an Australian first; offering discounted deals on long-haul flights to the UK and Europe.

In a more than crowded market of group buying and other eCommerce sites, CatchOfTheDay and Scoopon have gone from start-up to $200 million business is just five years. Jen Bishop spoke to founder Gabby Leibovich, who runs the businesses with younger brother Hezi.

Morris Bryant offers up an alternate view about the benefits to business of the group buying market.

“The deals addiction isn’t going to keep the industry afloat, it’s only going to ruin it – but the problem doesn’t just lie with consumers.”