Mandy Richards’s entrepreneurship all started with an appearance on the Australian series of Dragons Den; from there she has gone to establish herself as a social entrepreneur, founding the Global Sisters initiative in 2016. Global Sisters provides women with the tools and resources to establish or grow their own business in the aim of “democratising” […]
With rapidly changing market conditions due to COVID-19, communicating with customers via social media has never been more important. Expert Carissa Hill said it was imperative business owners embrace the instantaneous nature of social media to keep stakeholders and clients informed. “Every business owner should have at least a pinned post on their Facebook page […]
Byline: Nicola Moras We all know that the best way to ‘be out there’ these days is to be on social media – after all, all publicity is good publicity, right? Not so much. We’ve even seen platforms take a huge hit when they’ve misused their platforms without realising the negative impact that a misguided […]
Social content can make or break a brand’s marketing strategy.
You’ve heard of cold calling, and we’re here to tell you there’s also cold emailing. You know what they have in common? They both suck. Yes, the truth hurts doesn’t it. But you know that, and that’s why you’re reading this article. You’ve crafted email after email hoping for a bite, a nibble, any sign […]
Speaking to customers used to be easy. There was a time when regional banks once knew the names of everyone in town, their birthdays and their favourite drinks on a Friday. And not so many years ago, a big advertising campaign with a small inbound contact centre to fix any small issues, was considered a […]
The Ethical Enterprise Conference 2014 will take place in Melbourne this November, aiming to ignite passion for ethical enterprise and to help entrepreneurs embark on conscious and profitable business ventures.
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