Vital steps for brand success in building your brand
Building a brand is no easy task. There are several steps and decisions to be made. Here we discuss the vital steps for brand success.
Building a brand is no easy task. There are several steps and decisions to be made. Here we discuss the vital steps for brand success.
Success looks different for each business. There is a huge variety in the business models that we hold up as success stories. The journey to becoming a successful company brings an even more diverse collection of stories. However learning about others’ secrets to success undoubtedly helps bring fresh and helpful perspectives to your own business. […]
Founder Michelle Hu takes us through the how and why she dropped her successful career in finance to launch her beauty startup, Etoile Collective, which became a huge success from 100% organic growth. In late 2016, months before I was to start as a graduate at an investment bank, I launched Etoile Collective: a beauty […]
Success does not come without failure. The two exist in symbiosis, and rather than perpetually fearing the latter, it should be embraced as a necessary part of the journey. That’s what we’ve learnt from some of the most innovative companies today. From early on, we’re programmed to shun failure and view it as a negative […]
What is the difference between businesses that succeed or fail? Is it about market conditions? Access to capital? People? After over 700 hours of research and talking to hundreds of organisations it was clear to me that many businesses operate like a machine, with each person, team and department working as a cog within a […]
Be prepared, know your stakeholders, know the media.
What do Flare (HR tech/fintech), Mad Paws (an online pet care marketplace) and Hilti (power tools) – three very different companies – have in common? Each has been steered and shaped by Jan Pacas. As AHRI’s 2015 CEO of the Year explained, “I’m passionate about a great many things that don’t, on the face of […]
“What is the biggest growth barrier Australian startups are facing?” That’s the question Dynamic Business put to more than 20 entrepreneurs and industry experts, this week, for our exclusive “Let’s Talk…”, exploring success (and barriers to achieving it). Some commentators pointed to environmental factors such as a scarcity of local capital, customers and talent as well as a […]
Seventeen businesswomen were inducted into the Businesswomen’s Hall of Fame this week. Now in its 19th year, the initiative celebrates female business owners, including social entrepreneurs, who are not only trailblazers in their industries but role models for other women. The Businesswomen’s Hall of Fame was developed by Suzi Dafnis, the founder and CEO of HerBusiness […]