There is nothing worse than dealing with a business that overpromises and underdelivers – especially around Christmas. It is a big business no-no in my books and I was just recently on the receiving end of it and let me tell you, it is not fun! I was looking for a very specific book for […]
Well, everyone else seems to be commenting on Kraft’s latest vege-cheesy creation iSnack2.0, so I thought I would throw my two cents in!
I am depressed. A new survey by consulting group Mercer has found that two out of every five people aged 40-65 have had to change their retirement plans due to the financial crisis, with many now expecting to work past the age of 70!
Well the Bruno movie is officially out in cinemas tomorrow, and Bruno himself, the gay Austrian fashion journalist (a creation of English comedian Sasha Baron Cohen) has been in town this week doing a bit of promotion for it. He made a particular funny appearance on Rove last Sunday night, pushing the boundaries of social decency (with hilarious results) using a lot of shock tactics to get laughs out of people. (Rove in a naked suit anyone?)
I recently read an interesting article by Simon Robinson, Marketing Director International for Vignette, on how businesses can make money from blogs. The article discussed 7 ways businesses (and individuals for that matter) can monetise their blog, emphasising the importance of a) knowing your audience b) being able to track and measure consumer engagement and […]
I heard some rather alarming news this morning and it has gotten me all fired up again. It appears Clare the “chk chk boom” girl, aka: the girl who everyone seems to be obsessed with, may get a job working on A Current Affair as a journalist! Has everyone gone completely bonkers??? Have we really […]
So I am sure by now everyone has heard of the “Chk Chk Boom” girl who became an internet sensation overnight for her recount of a shooting in Kings Cross she was witness to. Now first off, I have to admit that I had a little bit of a giggle over her stupidity. Come on […]
I was watching “Talking about your Generation” last week and it got me thinking about the constant generational battle that seems to play itself out in the media and in the workplace. It was quite a funny show, with a few Gen Y insults thrown in for good measure. Normally I don’t mind a bit […]
Well it seems everyone is after small business. Big companies are clamouring to target.. well… you guys! And it’s no wonder, as there are approximately 1.9 million small businesses in Australia, representing over 95 percent of all business. In the space of a week, search engine giants Google and Yahoo! both announced search marketing initiatives […]
SPAM. We all know it. We all loathe it, and no I am not talking about the “faux” ham. I am talking about those annoying emails that somehow creep their way into your inbox and in one hit infiltrate your system and before you know it, your computer is infected and it’s virus central. According […]
