Liz Cassidy

With the global financial crisis affecting struggling businesses now more than ever, it is time for business owners to take back control with a ‘can do’ attitude to focus on how they can make their business a success, rather than agonise over factors beyond their control such as interest rates and the state of their […]

Business owners often dread having to have difficult conversations with staff or customers. Liz Cassidy of Third Sigma International provides a step by step analysis on achieving effective communication. Often in executive coaching, clients ask for assistance with having tricky conversations because they are dreading an upcoming interview. I see difficult conversations as a cause […]

Running a successful business depends on knowing the difference between a leader and a manager, and being able to combine the best attributes of both roles to become an effective ‘managerial leader’. Are you a great manager? Or do you see yourself as an inspired leader? If you are in an SME environment, picking one […]