Advice
It’s not over ‘til it’s over: Post-event marketing strategies
You planned every detail, solved the last minute glitches and are now basking in the glory of a successful business event – but the work isn’t done yet!
Tamara Mendelsohn
8 PostsTamara loves live music events and tech events focused on positive social change. Tamara leads marketing for Eventbrite; focusing on customer acquisition, retention, and branding. She is passionate about spreading the good word for Eventbrite and the magic of bringing people together through events. She is equally obsessed with the power of social media and believes that technology changes everything.
Prior to Eventbrite, Tamara was a senior analyst with Forrester Research, an independent technology research and consulting firm. As an expert on eCommerce technology, multichannel retail, and trends in how consumers integrate technology into shopping, Tamara authored research reports and worked with both retailers and technology vendors to help them shape their strategies. She spoke regularly at industry events, sat on the advisory boards of several industry associations, and has been quoted in top newspapers and journals.
Tamara is a graduate of MIT Sloan School of Management and received her bachelor's degree in comparative literature and economics from Wellesley College.
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