Kate Toon

2 Posts

Kate is an award-winning SEO and advertising copywriter with over 18 years of experience. She’s also a well-respected SEO consultant, information architect, strategist, hula hooper and Creme Egg lover based in Sydney, Australia.

Strategy

Why Google authorship should be your top priority

Google introduced authorship markup in 2011, but many small businesses have yet to understand its importance. If you’re still wondering what all the fuss is about, read on for some helpful pointers.

Kate Toon

Author

February 26, 2013

Digital

Predicting the next Google algorithm

Just when you think you’ve got your Search Engine Optimisation (SEO) tactics sorted, Google announce an algorithm change and you’re back to square one. So how can you stay on top?

Kate Toon

Author

December 6, 2012

DB Brand Accounts

DB Brand Account

Seven loyalty program types: Pick the perfect fit

Discover the seven primary types of loyalty programs and learn how to select the ideal one for your brand.

Marcus Marius

October 30, 2024

freepik.com - businessman-holding-standing-street-holding-takeaway-coffee-cup-hand-talking-mobile-phone

DB Brand Account

How to save on international business calling: 5 practical tips

When you’re traveling for business, making international calls can quickly add up. But with a few smart strategies, you can stay connected without blowing your budget. Many business travelers unknowingly overspend on roaming fees and international call charges. The good news is that by using tools like mobile apps, local SIM cards, and international top-up […]